SEO

YOUR ONLINE PRESENCE IS NOT A GAME OF HIDE AND SEEK.​

Modern SEO measures are part art, part science. The term describes a combination of factors that make your site more friendly to search engines: strong content, proper coding techniques and a host of small enhancements that can boost your chances of making it to that coveted first page of search results. But search algorithms change frequently, and staying on top of what will help or hurt your site can be a full-time job.

0 %
of internet users never scroll past the first page of search results
%
of U.S. internet users have used a search engine to find a local product or service in the past week
%
of consumers who search for a local business on mobile call or go to that business within 24 hours

A LA CARTE SERVICES

SITE AUDIT

We only take on SEO clients when we feel strongly that we can help them, and our site audit is the first step in the process.

SEO STRATEGY

TBD + $TBD per page

Content Strategy (the spreadsheet) – $ Per Page
ADD SEO – PER PAGE CHARGE (this is going to be so different when we have different people working on all the bits!)
Moving to per-page pricing?
Must incorporate cost of spreadsheet and other exercises into that

SITE BUILD SEO

First, we’ll help you work out a solid keyword strategy. Then we’ll ensure that your site is structured properly from the get-go. We’ll make sure the technical aspects of your site are optimized to make Google happy. And finally, whether you’re writing your site copy or we are, we’ll make sure it’s keyword optimized in the right way — not in the cheap, creepy, black-hat way. (We’ve actually tutored several clients through the process so successfully that they were able to create their own content and get solid #1 rankings with Google.)

Last but not least, we’ll make sure your site is properly optimized — that you have no broken links or malware, that your site runs like a gazelle and that it fully passes Google’s Mobile-Friendly Test. (These things are all a given on every single site we build. But we’ll double check, anyway. And then we’ll encourage you to take us up on our Website Maintenance package, to ensure that it all stays that way for the long haul.)

Please note that we do not currently offer link-building services, incoming link analysis or monthly SEO packages of any type. Our monthly Website Maintenance package does, however, include monitoring in Google Search Console.

Steps for an SEO package
1 – determine number of distinct keywords needed on site
2 – determine how trafficked keywords will be
3 – map out site URLs
4 – create editorial plan, assign writer
5 – ?

KEYWORD RESEARCH

$ Per Keyword

SECURE SERVER SETUP (HTTPS)

Includes Let’s Encrypt certificate (you will need to renew this every three months unless you buy a maintenance plan, then we’ll do it for you!

GOOGLE SEARCH CONSOLE

While Google Analytics gives you data on how visitors interact with your site, Google Search Console gives you data on how Google itself interacts with your site. You can track key metrics such as TBD. We’ll help you set up your account, tweak your settings for optimal performance, and TBD.

WEBSITE SPEED OPTIMIZATION

Having a site that’s blazing fast is no longer a nice-to-have… it’s a must. The average consumer will abandon a site if it hasn’t loaded within 3 seconds. But did you know that Google will also penalize you in its ranking algorithms if your site is slow? Unfortunately, there’s often a difference between testing well by Google’s standards and actually loading fast – but fortunately, we’re experts at speed optimization.  

Depends on the site audit.

LOCAL LISTINGS

Local SEO is critical for brick-and-mortar businesses — is your information current and consistent across the board? Is lack of consistency hurting your Google ranking? We’ll audit your local NAP (name-address-phone) listings and submit or update your directory listings in the right places across the internet. Our local listings package includes submission to 75 sites.

LOCAL GEO-TARGETED PAGES

Many businesses want to sell in multiple markets. We can help you build a presence in multiple neighborhoods or in multiple cities through the use of geo-targeted pages. We’ll help create unique content for as many cities as you’d like to target.

ORGANIC LINK BUILDING

Organic link building is an involved process that involves creating links to your website from other sites. Our link building campaigns typically involve content placement on other sites in a guest-blogging or freelance writing for high-authority sites — this not only creates powerful links back to your site, but it also creates subject-matter authority and strengthens your brand. Choose to have us brainstorm with you on on topics and article placement, or let us create the content for you, as well.

REPUTATION MARKETING

Reputation management is another important part of the SEO game — one that is equal parts social and search. Imagine that a potential customer looks your business up on Yelp or Foursquare — and finds a bad review. We can do a full audit of your company’s online reviews and handle the task of replying to both praise and criticism from customers in a way that will put your business in the best light. Note that pricing for this service varies depending on the size and nature of your social presence and any problems that may need to tackled in the course of our work.

PACKAGES

All packages are month-to-month, cancel anytime.

BASIC

$ 599 per month
  • Dedicated Project Manager
  • 10 Targeted Keywords
  • Keyword Research
  • Content Strategy + Calendar
  • 1 Monthly Content Piece
  • Site SEO Audit
  • Page Speed Tests
  • Page Title Creation
  • Header + Copy Optimization
  • Meta Description Creation
  • Image Alt Tag Optimization
  • Social Media Description Optimization
  • URL Optimization + 301 Redirects
  • Sitemap Creation & Submission
  • Robots.txt Creation & Submission
  • Internal Link Text Optimization
  • Google My Business Management
  • Google Search Console
  • Google Analytics Management
  • Monthly Analytics Report
  • Monthly Ranking Report
  • LinkedIn Posts

STANDARD

$ 999 per month
  • Dedicated Project Manager
  • 20 Targeted Keywords
  • Keyword Research
  • Content Strategy + Calendar
  • 2 Monthly Content Pieces
  • Site SEO Audit
  • Page Speed Tests
  • Page Title Creation
  • Header + Copy Optimization
  • Meta Description Creation
  • Image Alt Tag Optimization
  • Social Media Description Optimization
  • URL Optimization + 301 Redirects
  • Sitemap Creation & Submission
  • Robots.txt Creation & Submission
  • Internal Link Text Optimization
  • Google My Business Management
  • Google Search Console
  • Google Analytics Management
  • Monthly Analytics Report
  • Monthly Ranking Report
  • Pinterest Posts
Popular

PREMIUM

$ 1549 per month
  • Dedicated Project Manager
  • 50 Targeted Keywords
  • Keyword Research
  • Content Strategy + Calendar
  • 3 Monthly Content Pieces
  • Site SEO Audit
  • Page Speed Tests
  • Page Title Creation
  • Header + Copy Optimization
  • Meta Description Creation
  • Image Alt Tag Optimization
  • Social Media Description Optimization
  • URL Optimization + 301 Redirects
  • Sitemap Creation & Submission
  • Robots.txt Creation & Submission
  • Internal Link Text Optimization
  • Google My Business Management
  • Google Search Console
  • Google Analytics Management
  • Monthly Analytics Report
  • Monthly Ranking Report

PLATINUM

$ 2199 per month
  • Dedicated Project Manager
  • 100 Targeted Keywords
  • Keyword Research
  • Content Strategy + Calendar
  • 4 Monthly Content Pieces
  • Site SEO Audit
  • Page Speed Tests
  • Page Title Creation
  • Header + Copy Optimization
  • Meta Description Creation
  • Image Alt Tag Optimization
  • Social Media Description Optimization
  • URL Optimization + 301 Redirects
  • Sitemap Creation & Submission
  • Robots.txt Creation & Submission
  • Internal Link Text Optimization
  • Google My Business Management
  • Google Search Console
  • Google Analytics Management
  • Monthly Analytics Report
  • Monthly Ranking Report

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