EMAIL MARKETING
SAY HELLO TO YOUR NEW BEST FRIEND.
When it comes to engaging your customers, email marketing is your best friend. Social media algorithms are constantly changing, and online trends shift like the sand — but email gives you a constant, reliable way to make direct contact with your customers.
For every $1 spent, the average return on investment for email marketing is $44.25.
Ask yourself: Can you really afford not to be using email marketing to promote your business?
EMAIL MARKETING STRATEGY
No idea what to send to your readers? Lost when it comes to growing your list? We can definitely help. We’ll sit down with you and review your site content plan, your critical promotions and other essential marketing messaging, then leave you with a 3-month email newsletter schedule.
ACCOUNT SETUP
If you don’t already have a way for your customers to subscribe to your newsletter on-site, setting up your lists is where you’ll want to start. We can help select a mailing list service and then set up your email list (or lists) according to your goals.
OPT-IN INTEGRATION
For our Divi clients, we can help you integrate a signup form using the Bloom plugin, which works with 16 different email services. Clients using other platforms will be assessed on a case-by-case basis. Pricing for integration may vary depending on how much your website design must be altered to accommodate new signup forms.
NEWSLETTER TEMPLATES
No matter what type of newsletter you decide to send, we can help create an attractive, custom template your subscribers will look forward to receiving. Pricing for this service is dependent on the email marketing service and the complexity desired for your design.
NEWSLETTER CONTENT
Want to free yourself from the hassle of writing something every week? We’d love to take that off your plate. As with all our editorial services, we’ll pair you with a writer with strong expertise in your subject matter.
DEPLOYMENT & ANALYTICS
The actual deployment process can be a bit unglamorous — testing, list maintenance and analytics aren’t everyone’s cup of tea. Let us handle the heavy lifting while you handle your normal day-to-day.
OR INVEST IN ONE OF OUR PACKAGES
BASIC
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Dedicated Content Manager
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Email Marketing Strategy
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1x/month
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Custom Template Design
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1 Email Signup Form
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2 Form Design Options
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List Segmentation
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Content Creation
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Newsletter Deployment
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Monthly Analytics
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Mobile-Friendly Emails
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Social Sharing
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Spam Protection
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Inbox Monitoring
STANDARD
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Dedicated Content Manager
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Email Marketing Strategy
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2x/month
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Custom Template Design
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2 Email Signup Forms
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4 Form Design Options
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List Segmentation
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Content Creation
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Newsletter Deployment
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Monthly Analytics
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Mobile-Friendly Emails
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Social Sharing
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Spam Protection
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Inbox Monitoring
PREMIUM
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Dedicated Content Manager
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Email Marketing Strategy
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4x/month
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Custom Template Design
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4 Email Signup Forms
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6 Form Design Options
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List Segmentation
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Content Creation
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Newsletter Deployment
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Monthly Analytics
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Mobile-Friendly Emails
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Social Sharing
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Spam Protection
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Inbox Monitoring
PLATINUM
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Dedicated Content Manager
-
Email Marketing Strategy
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4x/month
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Custom Template Design
-
4 Email Signup Forms
-
6 Form Design Options
-
List Segmentation
-
Content Creation
-
Newsletter Deployment
-
Monthly Analytics
-
Mobile-Friendly Emails
-
Social Sharing
-
Spam Protection
-
Inbox Monitoring
*All of our email newsletter pricing is based on use of the MailChimp email service. If you would like to use another email marketing provider, we would be happy to provide a quote for a custom package. The price of a MailChimp account is not included in our package pricing, and the client is responsible for all MailChimp fees. MailChimp is free for up to 2,000 subscribers. Email automation is not included as a feature with free MailChimp accounts.
YOUR PEN PALS ARE WAITING
Get in touch today, and we’ll get your email marketing on the right track.